Guest Lecture – Prof. A. F. M. Jalal Ahamed

Online Zoom Meeting | July 30th, 2024 | 01:30 PM – 02:30 AM

MBA IB Batch 2024-26 | Participants – 150+

Panellist: Prof. A.F. M. Jalal Ahamed, Associate Professor, Skovde School of Business, University of Skovde, Sweden

On 30th July, 2024, Prof. A. F. M. Jalal Ahamed, Associate Professor from the University of Skovde, Sweden, conducted an online guest lecture on digital transformation and digital servitization of small and medium enterprises (SMEs) for the MBA- International Business, Batch of 2024-26. The session began with an introductory address by Ms. Shruti Fulzele Niranjan. Prof. Ahamed then began the session, which was aimed to equip the students with the knowledge and skills to navigate the digital landscape and stay competitive in the business world.

Prof. Ahamed began by highlighting the importance of digital transformation in today’s business environment, emphasizing the need for SMEs to adapt and innovate. He then delved into the concept of digital servitization, explaining how SMEs can leverage digital technologies to create new service offerings and revenue streams.

Through interactive presentations, case studies, and group discussions, participants gained insights into digital strategies, digital marketing, and data analytics. Prof. Ahamed also shared best practices and success stories of SMEs that have successfully undergone digital transformation.

The guest lecture concluded with a Q&A session, where participants sought guidance on implementing digital solutions in their own businesses, followed by a concluding address by Dr. Sucheta Jha and a vote of thanks by Mr. Abhinav Singh. Overall, the workshop provided valuable knowledge and practical tools for SMEs to thrive in the digital age. Prof. Ahamed’s expertise and engaging delivery made the session informative and engaging.

Key Takeaways:

“I found the session by Prof. Ahamed extremely insightful. We got a much deeper, practical understanding of the emerging digital technologies and their role in business.“

– Inchara S, MBA IB 2024-26

“Prof. Ahamed seamlessly wove the developments in the world of business with the strides made in technology and science. It was a very insightful and enlightening lecture on the whole“

– Krishnapriya Rammohan, MBA IB 2024-26